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Top Pinoy Blogs According to Alexa

1:10 pm PHT

I got curious as to which Pinoy blogs have the highest traffic according to Alexa. While traffic is not the only important measurement of a blog’s worth (there is also number of feed subscribers, number of incoming links, Google PageRank, etc.) it is the metric most indicative of a blog’s potential profitability in terms of ad revenue (see my earlier post about online ads). Practically every advertising scheme on the Web relies on getting high traffic. An ad program that uses CPM (cost per mil [thousand]) is directly affected by traffic—every page view translates to a constant income. Even if the ad program uses the CTR metric (click-trough rate), the site’s ad revenue grows as traffic grows even if the CTR remains constant.

There are a few sites that rank websites/blogs by traffic. There’s the Top Philippine Websites, which ranks all Pinoy websites (not just blogs) according to Alexa, but it’s not updated in real-time and it hard to slice and dice the data and their categorization scheme sucks (conflating subject matter and site format together: games and entertainment vs. forums and blogs). There is also the re-launched Top Blogs which ranks websites by traffic, but getting included in their list is purely voluntary.

So, I manually compiled a list of the top Pinoy blogs according to Alexa using the two sites above, and Ratified.org, Janette’s list of top Pinoy blogs according to Blog Juice, and a few other lists, as a source of blogs to check. The result is the list below:

The number on the left is the 3-month Alexa ranking as of the day I wrote this entry. Alexa’s considers websites that are in the top 100,000 to be the top tier, so I decided to cut off my list to 100,000, plus 20,000 for good measure. Take note that Alexa often lumps subdomains together so the traffic to a particular blog may also include other blogs, such as SELaplana’s site (which also contains a Naruto blog and a song lyrics blog).

Looking at the list, I’m actually quite surprised that there’s a wide variety in the type of blogs. I thought that showbiz-entertainment blogs, make-money-online blogs, and blogs that show sexy pictures would dominate the list. Well, they are there, but we also have a cooking blog, several personal blogs, tech blogs, gay blogs, and blogs about blogging in the mix.

What do you think of the list? Also, are there any Pinoy blogs that I have missed?  :)

Update (March 27): Added a couple more blogs to the list (marked with an asterisk. I didn’t bother updating the traffic rankings of the earlier blogs since I don’t think it would change that much in five days.  :)

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1

On 2:05 p.m., 22 Mar 2008, Michael wrote:

I compiled a similar list last year, I discontinued it because many believe Alexa to be unreliable.

Here’s last years list: <a href="http://basangpanaginip.blogspot.com/2007/04/alexa-philippines-top-blogs.html">Alexa: Philippines Top Blogs</a>

2

On 2:30 p.m., 22 Mar 2008, AhmedF wrote:

The thing about TopBlogs.com.ph though is that it has real #s. Alexa has an obvious skewing towards webmaster-oriented sites—since we count actual uniques/pageviews, the numbers can be truly compared with each other.

I do hope everyone joins in  :)

3

On 3:19 p.m., 22 Mar 2008, seav wrote:

@Michael, yes there are several limitations with Alexa but it’s the only traffic measurement tool we have that does not need each website to install some piece of HTML code. And given its collection mechanism, yes, it’s pretty unreliable for the vast majority of websites. But for highly-trafficked websites, I’d postulate that Alexa is pretty indicative due to the high number of samples involved.

@AhmedF, one problem with TopBlogs.com.ph that I’ve mentioned is it’s a purely voluntary listing. Also, you guys really need to monitor spam sites. #7 Asian Heartthrobs supposedly got 1,400+ visitors but it doesn’t seem to contain any content.

4

On 11:51 p.m., 22 Mar 2008, AhmedF wrote:

You are right about the spam control—it takes a while for ’it’ to get settled and start figuring out sites that have automated traffic.

5

On 1:22 p.m., 23 Mar 2008, Jehzeel Laurente wrote:

uy salamat sa link  :D

Btw, Alexa is not really the actual blog’s traffic. Nirerecord lang ng alexa yung mga gumagamit ng Alexa Tool Bar. If wala ka nun, hindi counted as 1 unique visit, unless e veview mo yung alexa page ng website vinisit mo, para counted as 1 UV.  :)

weeeeeeeeee!

6

On 2:49 p.m., 23 Mar 2008, seav wrote:

@AhmedF, good luck on maintaining the integrity of the list. It’d be interesting to read on what methods you guys use to detect spam and artificial traffic.

@Jehzeel, congrats.  :-) Yep, I know all about Alexa’s limitations, that’s why I qualified the list as “according to Alexa.” But in terms of traffic, I believe that Alexa is pretty indicative of traffic levels for the top tier sites.

7

On 6:14 p.m., 23 Mar 2008, Blogging Mix wrote:

Thanks for the link.

I’m working hard to improve my Alexa Rank so make sure you visit my blog in the coming months as I promise to keep that rank lower.

Mabuhay, Rocky

8

On 9:35 p.m., 23 Mar 2008, Showbiz Intriga? Get It From Boy! wrote:

hi..thanks for the inclusion of Showbiz Intriga? Get It From Boy!..Showbiz Intriga? Get It From Boy! has moved to http://getitfromboy.net already..the above Showbiz Intriga? Get It From Boy! is now Get It From Boy! Gallery..and traffic has considerably slowed and transferred to the other site. But yeah, Showbiz Intriga? Get It From Boy! is still PR 4..

9

On 10:33 p.m., 23 Mar 2008, randell wrote:

No developer blogs on top of the list? Hmmm…

10

On 2:33 a.m., 24 Mar 2008, drew wrote:

Ok, even if I don’t like Alexa, check out the rank of my gaming blog.  :)

11

On 5:04 p.m., 24 Mar 2008, Jon Limjap wrote:

Lesson learned: if you wanna have top traffic, you must post about celebrities (PBB sells like pancakes), busty women, or technology.

12

On 6:02 p.m., 24 Mar 2008, seav wrote:

@Blogging Mix, good luck on your quest!

@Boy, hmmm… Alexa can supposedly handle 310 redirects but since Blogspot doesn’t support it, you really have to build your traffic ranking from scratch again. But you’ll rise quickly as the traffic shifts to the new domain, but you lose the continuity of data.

@Randell, developers are too few to provide enough traffic.  :p

@Drew, ah, there’s one big limitation of Alexa: it can’t distinguish subdirectories so it’s not clear whether the traffic is to your blog or to the DotA forum itself. This is the reason why I didn’t include your Alleba blog: the traffic is likely on the search engine itself, not the blog.

@Jon, based on the list above, hunky men seem to generate more traffic than busty women. Hehehe.

13

On 9:50 p.m., 24 Mar 2008, drew wrote:

T_T Unfair! Hahaha.

14

On 9:56 p.m., 24 Mar 2008, Wangbu wrote:

Probably you have to include www.hulag.blogspot.com Current alexa rank is 74,481 and has been in the top 100,000 since the past month. PLease re-check. Thanks

15

On 1:44 a.m., 25 Mar 2008, Alex wrote:

@AhmedF

Photoblogs doesn’t necessarily need much content as a picture is worth a thousand words.

Less text doesn’t make a spam blog.

16

On 8:00 a.m., 26 Mar 2008, reyna elena wrote:

Wow naman! Touchfullness ever ako! Even though nasa hulihan ako nang santacruzan na to, this is I believe the 1st ever Philippine Blog na nirecognize ako! Majority prefers to ignore me kaya hu hu touch ever ako! prss!! hu! hu! hu! Feel na feel ko ever! Thank you talaga pramis!

anong kulay nang celfon gusto mo? hehehehe

17

On 11:22 a.m., 26 Mar 2008, Allen wrote:

Wow! I’m shocked that I got included in this list. Actually if it’s only for Alexa ranking, my main blog would be contributing for most of my alexa rank. My other blogs are not much help. However, it’s still nice to know I got included. _

18

On 7:09 a.m., 27 Mar 2008, Wangbu wrote:

Thank you so much seav for considering to include me in the list. I appreciate it a lot.

19

On 2:57 a.m., 28 Mar 2008, Jaypee wrote:

Good job on gathering and compiling Pinoy blogs for this list. I’m sure it was a tedious and time consuming task.

It would be nice if you can frequently update this list maybe monthly or even quarterly.

Btw, my Alexa rank is at 106,565.  :D

20

On 12:02 a.m., 29 Mar 2008, Jaypee wrote:

Oh man, that was rude of me. I forgot to thank you for including me in the list. Have a great weekend!  :D

21

On 1:43 a.m., 30 Mar 2008, seav wrote:

@Drew,  :p

@Wangbu, added your site.  :)

@Reyna Elena, gusto ko ng black.  :p

@Allen, well, congrats!

@Jaypee, I probably won’t be updating this on a regular basis. It’s too tedious. Hehehe.

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